Onward NRV Receives 3 Awards for Regional Marketing

VIRGINIA’S NEW RIVER VALLEY – Onward New River Valley is proud to have received three awards from the Southern Economic Development Council through their 2018 Communication Awards Competition. All submissions featured the river stone branding for Virginia’s New River Valley created with Eddy Alexander.

“We are so thankful to receive three SEDC awards this year,” said Onward NRV Executive Director Charlie Jewell. “The Virginia’s New River Valley branding was, and still is, a huge initiative to raise the visibility of our region as a great place to live, work and do business. We’re very glad to be recognized by our peers in this way. I want to thank our Marketing Manager Abigail Hammack and Eddy Alexander for ensuring the projects were a success.”

Awards

Best of Class, Small Division, for the Virginia’s New River Valley rebranding
Certificate of Excellence for the Targeted Industry Brochures
Certificate of Excellence for the Virginia’s New River Valley Website

The rebranding submission included the brand book explaining the meaning and messaging behind the Virginia’s New River Valley river stone brand. It also included other implementations of the brand such as promotional material and documents.

The brochures, which were created in-house, were submitted in the series of four, one for each targeted industry: Advanced Manufacturing, Food Processing & Agribusiness, Information Technology, and Unmanned Systems. The series in total received the award.

The website submission included the entirety of the Virginia’s New River Valley website.

SEDC

The Communication Awards are announced during SEDC’s annual conference. Submissions are evaluated in four divisions. Virginia’s New River Valley is in the “Small Division,” which includes all communities or regions with populations of less than 500,000.

The judges for the awards are economic development professionals from the Southern U.S. The awards are only given to economic development organizations.

The Southern Economic Development Council is a non-profit membership organization and the oldest and largest regional economic development association in North America.

View the full list of award winners here.

Contact Information

For more information, contact Onward NRV Marketing Manager Abigail Hammack.

Virginia’s New River Valley: Virginia’s New River Valley is an eclectic mix of interconnected small towns that each offer their own unique vibe and appeal. The region provides an abundance of cultural and social offerings due to the presence of three world-class universities, while retaining the charm and benefits of small town living. The NRV is home to a diverse and innovative business community with companies that range from high-tech startups to foreign-based corporations to specialty agribusiness. These organizations benefit from the collaborative spirit of our region and a loyal, highly-skilled, and educated workforce. The scenic beauty of the region also fosters a deep connection to nature, which is deepened by access to outdoor recreation and the preservation of our natural environment. It’s clear why Virginia’s New River Valley is “A Natural Fit.”

Onward NRV: Onward NRV is a public/private, regional economic development organization whose mission is to attract and retain world class jobs, investment, and talent in Virginia’s New River Valley. It’s also a movement where leaders from business, government, and higher education work together to promote the economic vitality of the region.